Beef-flavoured beer goes to the dogs

[Swiftwind]

Beef-flavoured beer goes to the dogs


Author: Unknown
Publisher: Daily Mail
Date: 13 May 2008
Original Article: It tastes of beef and it's non-alcoholic, but this beer is strictly for the dogs | the Daily Mail

Talk about hair of the dog ... Now man's best friend could become his best drinking buddy, too, thanks to a beer designed especially for dogs. Sold in a glass bottle with a contented German Shepherd pictured on the label, beef-flavoured Dog Beer is being pioneered at a Derby pet shop.

Non-alcoholic and said to have nutritional value by retailer Pets at Home, the drink is proving popular with customers at the Meteor Centre store, according to manager Mike Hall.

"There's potassium, protein and fats in there. There's nothing in there to harm them, that's for sure.

"People are going to sit and watch the football and have a beer with the dog.

"We've had quite a lot of repeat business - people coming back for more because their pets really enjoyed it."

The Derby store was chosen as the place to test the drink's popularity before Pets at Home launched it nationwide.

Imported from Holland, where it is called Kwispelbier - "tail-wagging beer" - it is being sold at £1.99 for a 33cl bottle.

Made using a traditional brewing process, the drink contains malt barley extract.

A spokesman for Pets at Home said: "While initially people may think of the drink as a novelty, it makes a delicious treat for a thirsty dog.

"It also encourages drinking, which is good for the kidneys, and is a great source of vitamin B.

"It means pets are even more a part of family life as they can enjoy a beer, too."

[aquarian215]

There is a self wash doggie day spa near me that also has playgroups and stuff and they recently started a dog happy hour there, complete with doggie beer. I have yet to bring Dudley, but its a great idea, maybe we will have a night out sometime, lol.

[D.Schäferhund]

got some pics.....
the dogs really like it...
Mine did anyways...

[Swiftwind]

Aquarian, that is such a great idea! What a great way to socialise.

Aww adorable photos, D!

[D.Schäferhund]

Thanks...
they had this beer served at a dogstore opening. they served Cahmpaign for the two legged visitors and dogbeer for the fourlegged ones!!!
I thought this is a nice idea!

Ohhh a night out with dogs... that might be fun, too!!!
Just chilling and everybody gets a beer....yey!!!
No really, i do think this is a neat idea for a social event!